Negroni Blend made from Scratch N.001

Negroni Blend made from Scratch N.001 is an artisanal reinterpretation of the classic Italian cocktail, crafted using a unique method that goes far beyond simply mixing vermouth, gin and bitter.

Our recipe combines more than 30 carefully selected botanicals, integrated through a meticulous production process that creates a complex and refined aromatic profile.

At the heart of this creation lies a blend of origins composed of three main elements:

• 1/3 Muscat of Alexandria wine, macerated with traditional botanicals such as wormwood, gentian, cinnamon and dittany of Crete.
• 1/3 infusion of bitter herbs and citrus, including quinine, rhubarb, bitter orange, grapefruit and ginger.
• 1/3 juniper berry infusion, adding depth and aromatic complexity.

To enhance its character, the cocktail continues to evolve in the bottle through an innovative Oak Master® stopper infusion, releasing toasted oak aromas that add structure, elegance and complexity.

The result is a sophisticated and balanced Negroni that respects tradition while offering a modern and distinctive interpretation.

Negroni history

The story of the Negroni begins in 1920s Florence with Count Camillo Negroni, a Florentine nobleman of English descent with an adventurous and creative life.

Before settling in Italy, he had worked as a cowboy in Montana, a professional gambler and even a fencing instructor in New York.

Back in Florence, he was a regular at the aristocratic Caffè Casoni on Via Tornabuoni. There, bartender Fosco Scarselli used to serve him an Americano, a cocktail made with vermouth, Campari and soda.

One day the Count asked for a stronger drink and suggested replacing the soda with dry gin.

The drink quickly became known as “the drink of Count Negroni”, and eventually simply Negroni, becoming one of the world’s most famous aperitif cocktails.

Tasting notes

Appearance
Mahogany colour with reddish reflections.

Nose
Classic aromas of bitter orange, sweet red berries and subtle celery notes, complemented by hints of sweet orange and wormwood. Spicy notes come from the medium-toasted French oak infusion.

Palate
Balanced and complex. The opening shows sweet vermouth botanicals, followed by juniper and citrus that add depth to the mid-palate. The finish reveals delicate notes of wormwood, gentian and quinine with a long and elegant aftertaste.

Food pairing

Perfect with aperitifs such as seafood preserves, salted snacks or roasted nuts.

Serving suggestion
Serve chilled with two ice cubes in a wide glass and garnish with an orange peel or slice.